Saturday, 21 February 2009

Targeting Customer for my idea

Sex: Female, Homosexual or Metrosexual male

Age range: 25 to 60 (because its harder to find nice lingerie that fits when you are older)

Body type: any.(made to measure product)

Demographics:

Worldwide: fashionable cities(New York, Rome, Paris, London, Milan, Tokyo, Los Angeles, Hong Kong, Las Vegas, Singapore)


and I'll add Moscow and Dubai even though they only make the top 25 because I believe in their luxury markets.





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